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Website marketing content audit (review)
A site audit checks whether your webpages are written and structured (optimized) to:
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- Attract more website visitors
- Gain the attention of search engines
- Educate and persuade potential customers to trust you and
purchase your products and servicesDuring a site content audit I will review:
- If your written content uses the right keywords to answer prospects’ questions
- The use of marketing and sales techniques that convince visitors to take action
- Whether your marketing content follows a logical sequence and structure that leads to more sales and repeat business
- Videos and images that impact your site’s usability
- The use of hard-to-read fonts and colors on your webpages
- SEO (search engine optimization) basics: The use of meta descriptions, keywords, and other elements that help Google discover your site
- If your website content proves your expertise, and helps potential clients gain trust in you
- Whether your written materials are easy to understand and professional
- How your site’s style and tone match your brand’s image (conservative, aggressive)
- If your marketing content is linked together as a funnel that converts prospects into customers.My site audit report will provide a summary of the problems I encountered in your website such as missing headers and poorly written content.I will also suggest ways of making your marketing content more powerful:
- Keyword ideas
- Highlight elements of your marketing funnel that are missing or incorrectly set up
- Suggestions to make your funnel (marketing sequence) more effective
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Website marketing content audit (analysis) – $120 for full audits.
Free Marketing Audit Only Includes:
- Check completeness of your funnel
- Offer suggestions for your home page
- Editing of Home page headline
Basic pages needed for website seo: home,about,contact,services.