Marketing Funnel System Fixes and Optimization
Are You Overwhelmed by How Much Work it Takes to Build a Marketing Funnel?
Do you need sensible advice on setting up a marketing system that is easy to manage?
That’s where a digital marketing consultant can help.
Scheduling one or two consulting sessions will help you to discover the most important components you need in order to set up an effective marketing funnel (system):
- Your target customers
- Your message to them (why they should buy from you)
- How to communicate with them (marketing channels
- Which types of content you need for each step of your marketing funnel
- How to turn existing customers into long-term, loyal “fans”
A consulting relationship might be short-term, if you need to build a basic marketing foundation.
It can also become long-term, if you need to create funnels for other products and services, or you need to make major changes to your existing system.
Some consulting relationships turn into coaching / advisor partnerships, where clients routinely seek guidance and support to help them manage their overall business, or take their lives and businesses in new directions.
My Digital Marketing Consulting Process
Step 1: Learn more about your needs
I will ask you to answer a few questions about your business, goals, problems, and your current marketing system.
Step 2: I will make recommendations
After examining your intake form, I will suggest which areas of your marketing we need to focus on, as well as the number of sessions you will probably need.
I will provide different consulting options depending on your budget:
- Live chat or call
- Email based consulting
- Do-it-yourself solutions
Step 3: Schedule your first (free) consulting session
Once you select your preferred type of consulting, we will agree on a starting date.
If you select live consulting sessions, I’ll send you a Calendly link that will allow you to schedule your free introductory session.
Once we complete the first session, I will suggest how many more sessions you need in order to reach the goals you mentioned in your consulting intake form.
After two or three sessions, you should have your marketing plan fully set up.
You will be ready to start implementing your marketing funnel plan once you know your target audience, your unique selling messages, and the media / marketing channels you need to focus on.
At that point, you may decide to start creating marketing content on your own or with the help of freelancers.
As part of my consulting business, I also provide copywriting and editing services to help clients create content for their websites, email marketing campaigns, and online ads.
Consulting Fees
Your first consulting session (20 minutes) is free.
Each session after that costs $35 an hour.
If you select a package of 3 or more sessions, you will get a discount of 15 percent off the total cost.
Get a digital marketing funnel plan that will attract customers 24 hours a day!
You will get a complete, digital marketing funnel plan that will ensure your website attracts new customers or clients 24 hours a day.
Your marketing funnel blueprint will cover the entire customer journey, from the point where people first learn about your website and start consuming your free content, to the last step in the funnel, where prospects finally purchase your product or service.
My marketing funnel plan incorporates best practices from modern marketing methods (content marketing), as well as proven techniques like direct marketing.
Covers the entire funnel (marketing system), from lead generation, lead nurturing, and customer retention.
You funnel plan will include everything up to an outline of the headlines, subject lines, and subheadings for each piece of content inside your marketing funnel.
The actual writing and editing of each marketing funnel piece requires a separate project.
You will also get these bonuses:
-3 Marketing Funnel Success Stories to
Inspire You
-Best Practices for Building Each Segment of Your Marketing Funnel
-Do-it-Yourself Marketing Funnel Resources
– Free copies of my e-books:
Small Business Traffic Generation Course: : Proven Strategies for Life Coaches and Service Businesses to Get More Qualified Website Visitors
and
Pre-Built Lead Nurturing Campaign Template: Done-for-you email marketing template for small service-based businesses Kindle Edition
Why do I need a marketing funnel?
A marketing funnel reflects the journey that potential customers follow as they move from prospect to paying customer. Combining educational content and promotional messages offers many advantages over using disconnected platforms and messages.
What is not included?
Your marketing funnel plan does not include the actual writing of each marketing piece. I provide copywriting as a separate service.
What you will get:
- Learn who is your ideal customer
- Audit your existing content
- Ask for a list of your preferred keywords
- Research the most important topics for your potential customers
- Determine which types of content you want to focus on
- Determine the best topic for your downloadable report / e-book (bait piece)
- Suggest the best software to host and manage your content funnel
- Create a landing page outline and suggest headlines
- Create an email marketing outline for 15 emails plus suggested timing and schedule.
- Create outline of inquiry followup funnel ideas.
- Create an outline of a sales page, including headline and subheadings
- Suggest structure and sequence. Get template
- Create outline intake / order page with pre-qualifying questions
- Suggest shopping cart funnel ideas
- Create outline of information kit
- Create outline of newsletter that will be sent to existing customers to improve retention.
- Create 3 advertisement headlines to promote your marketing content.Digital Marketing Plan Fees: $600- $720
Learn more about creating a small business digital strategy