It's easy to get overwhelmed by all the marketing strategies, tactics, and platforms out there.  What happened to the tried and true ways of promoting your business, such as advertising and

According to marketing consultant John Jantsch, most websites fail to convert prospects into customers, and generate far less revenues than they could. The most common reason for this problem is focusing

Why do some coaches and consultants have a constant stream of potential clients calling them for advice and appointments, while most service providers struggle year after year to attract enough

As a busy service provider, you have to manage all aspects of running a business by yourself.  As a result, you want your marketing efforts to attract people who not

If you're like most service-oriented businesses, you're probably spending thousands of dollars a year on ads and promotions targeted at all kinds of people or businesses. You might also be coming

Offering free downloadable content (content marketing) is an affordable, effective way to promote your coaching practice. As a life coach competing for the attention of potential clients, you need to find

You've spent a lot of time and effort creating educational and promotional content /materials to attract potential clients to your website. You’ve convinced some of those visitors to give you their